· Investment Strategies · 2 sources

Noosphere Labs’ $10.25M: Madrona and Trilogy Back Stealth Physical AI

Ex-Meta AI research director Kevin Carlberg raised $10.25M for Noosphere Labs — human-centered physical intelligence — led by Trilogy Equity Partners with major Madrona participation.

By Venture Capital Tracker

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Noosphere Labs’ $10.25M: Madrona and Trilogy Back Stealth Physical AI

Trilogy Equity Partners led a $10.25 million raise for Noosphere Labs, with major participation from Madrona, disclosed via SEC Form D and reported August 11, 2026. Founder/CEO Kevin Carlberg (ex–Meta Reality Labs / FAIR; Sandia; Stanford PhD) is still in stealth.

Deal details & investors

Funding event

Noosphere Labs

$10.25M Seed

Led by Trilogy Equity Partners

Key facts

Company
Noosphere Labs (Seattle area; stylized Noösphere)
Round
$10.25M (Form D)
Date
Filing / GeekWire coverage Aug 10–11, 2026
Lead
Trilogy Equity Partners
Major participant
Madrona
Status
Stealth — product not publicly detailed
Thesis line
“Human-centered physical intelligence”
Founder
Kevin Carlberg; director Tyler Simpson (ex–Meta/Microsoft)

Who would use the product — and for what job

Honest gap: Noosphere has not published a product, customers, or pricing.

Editorial inference from founder research (not company claims): Carlberg’s Meta work on assistive wearable agents (egocentric video/audio → intent) and Sandia real-time simulation points at users who need AI that understands what a person is doing in the physical world — smart glasses, mixed reality, robotics assist — where today’s models still fail practical usefulness tests (his NeurIPS benchmark found best models relevant only ~55% of the time).

Job hypothesis: help people act in the world (not only chat on screens) with agents that perceive context continuously.

Until launch, treat buyers as unknown.

Why now

  • Physical AI / wearables capital is hot after multi-year Meta and Apple investment in glasses-class devices.
  • Screen-native LLMs underperform on egocentric assistance — research gap = startup wedge.
  • Pacific Northwest has dense Meta/Microsoft/robotics talent willing to leave for founder-led physical AI.
  • Form D timing shows the raise closed even before public narrative — classic stealth seed pattern.

Why Trilogy + Madrona — portfolio fit

Trilogy (Bellevue) leading puts a local board close to the team. Madrona major participation adds Seattle multi-stage AI/software muscle (same week Madrona appears across other PNW AI stories).

Likely founder rationale: raise from investors who already diligence Northwest deep-tech talent and will not force a premature consumer launch narrative — keep stealth while hardware/ML mature.

DimensionFit
StageEarly / seed-scale Form D
ThesisPhysical / wearable intelligence
GeographySeattle
RiskStealth execution; category definition

Competitive map (category, not named product)

LaneExamples of pressure
Big Tech wearables AIMeta, Apple, Google device stacks
Robotics foundation modelsPhysical AI labs and humanoid stacks
Screen agentsChat/coding agents — different modality
Academic assistive-agent researchBenchmarks Carlberg co-authored

When not to invent a pitch

  • Wrong if you fabricate customers or a shipping product.
  • Wrong if Form D dollars are treated as a priced Series A with disclosed valuation (valuation not public in GeekWire coverage).
  • Wrong if “physical AI” is equated with humanoid robots without evidence.

Practical takeaway

  • Founders: Stealth is fine when the Form D + pedigree carry the raise — but ship a crisp job statement before the next round.
  • Investors: Underwrite founder research edge + PNW hiring, not slides.
  • Scouts: Watch noospherelabs.ai and Carlberg’s publication trail for the first concrete ICP.

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By Venture Capital Tracker

Editorial note: AI tools assisted with research, structure, or drafting. Venture Capital Tracker retains human editorial responsibility for factual accuracy, relevance, and source quality before publication.

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Sources & references

2 sources

Reporting and documents referenced in this article.

  1. GeekWire — Noosphere Labs $10.25M (Aug 11, 2026)
  2. SEC Form D — Noosphere Labs
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