Startup profile · funding coverage
SuperCircle funding, valuation and investors
AI-powered operating system for profitable retail textile waste and circularity.
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Funding, valuation & investors
Answer-first snapshotLatest funding
Series A
$24M · December 2025
Latest known valuation
Not publicly disclosed
Total disclosed equity funding
$24M
Excludes debt, grants, acquisitions, secondaries, and IPO proceeds.
Current status
private
series a
Investors in latest funding
Other: Amplifyher Ventures
Overview
SuperCircle builds a full-stack platform making textile end-of-life profitable for retailers through AI-driven sorting, logistics, and resale/recycling workflows. Amplifyher Ventures portfolio company SuperCircle announced $24M Series A in December 2025. Tricia Black's firm backs women-led commerce and care companies including Summersalt and Hill House Home.
Why SuperCircle is interesting
Retailers face ESG pressure on textile waste but lack ops infrastructure — SuperCircle productizes circularity as P&L, not CSR slideware.
Product & use cases
Retail textile-waste OS: collection, grading, routing to resale/recycling partners with AI optimization and brand integrations.
- Brand take-back programs for apparel
- Reverse logistics for unsold inventory
- ESG reporting on diverted textile waste
Key facts
- Series A (Dec 2025): $24M
- Amplifyher Ventures portfolio
- AI-driven textile waste OS for retail
- Tricia Black firm — ex-Facebook VP Sales
Funding history (newest first)
Series A
2025-12 $24MInvestors in our directory
Funds linked from SuperCircle's profile — open a fund page for stage focus and related deal articles.
Competitive landscape
Edge: Amplifyher commerce portfolio pattern — operator-led GTM with retail brand relationships.
Circularity economics depend on resale yield and logistics cost; SuperCircle must prove margin per garment at scale with enterprise retail logos.
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ThredUp B2B adjacent
Resale infrastructure with different model.
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Waste management vendors incumbent
Generic recycling without fashion-specific grading.
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In-house brand programs alternative
Manual donation partnerships without software layer.
Notable stories
- Amplifyher's LinkedIn noted SuperCircle as commerce-leg thesis extension beyond DTC brands.
Industries
Market / IPO context
Editorial / static context — not a live quote.
Related funding articles
Venture Capital Tracker pieces that cover SuperCircle's financing or category context.
FAQs about SuperCircle
Practical answers founders, operators, and investors typically search for.
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