· investment-strategies  · 1 min read

Amplifyher Ventures Portfolio: SuperCircle Raises $24M Series A

Amplifyher Ventures portfolio company SuperCircle announced a $24M Series A for its AI-powered operating system for retail textile waste.

Amplifyher Ventures portfolio company SuperCircle announced a $24M Series A in December 2025, funding a full-stack, AI-powered operating system that makes textile end-of-life profitable for retailers.

Key facts

  • Investor: Amplifyher Ventures (portfolio backer)
  • Company: SuperCircle (retail textile-waste operating system)
  • Round: $24M Series A
  • Date: December 2025
  • Firm focus: Women-led startups across commerce, care, and connectivity

Why this matters

SuperCircle reflects the commerce leg of Amplifyher Ventures’ thesis. The firm, founded by Facebook’s first VP of Sales Tricia Black, has backed brands including Summersalt, Hill House Home, Crown Affair, and Copper Cow Coffee.

Sources

  1. Amplifyher Ventures / SuperCircle Series A (LinkedIn update): https://www.linkedin.com/company/amplifyher-ventures
  2. Amplifyher Ventures thesis & portfolio (F4 profile): https://f4.fund/firms/amplifyher-ventures

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