Startup profile · funding coverage
HubX funding, valuation and investors
Türkiye-based multi-studio consumer app hub scaling AI, education, and wellness products globally — now using Point72 capital for acquisitions.
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Funding, valuation & investors
Answer-first snapshotLatest funding
Series A
up to $75M ($50M + $25M option) · August 2026
Latest known valuation
$1.2B pre-money
Series A · August 2026
Total disclosed equity funding
Not publicly disclosed
Excludes debt, grants, acquisitions, secondaries, and IPO proceeds.
Current status
private
series a · İzmir / Istanbul, Türkiye
Investors in latest funding
Lead: Point72 Private Investments
Overview
HubX (hubx.co) is an İzmir- and Istanbul-based technology hub that builds and scales consumer mobile and web apps through autonomous in-house studios sharing central AI, UA, monetization, and data infrastructure. Co-founders Cem Ortabaş and Kaan Ortabaş. On August 28, 2026 HubX announced its first external investment: up to $75 million from Point72 Private Investments at a $1.2 billion pre-money valuation, structured as $50 million initial plus a $25 million option. Company: 40+ products, 600M+ users across 190+ countries, 370+ employees, and profitable since founding in 2022 without prior outside capital. Named apps include Nova, Wiser, DaVinci, and Lotus Flow. Use of proceeds includes growing the portfolio, AI Lab, and acquiring consumer apps/teams globally. Point72 has no Venture Capital Tracker fund page. Distinct from hubx.com, a U.S. B2B electronics marketplace.
Why HubX is interesting
August 28, 2026: first external raise — up to $75M ($50M + $25M option) from Point72 Private Investments at $1.2B pre-money after bootstrapping profitably since 2022. Not hubx.com.
Product & use cases
Multi-studio consumer app portfolio (AI assistants, learning, generative art, wellness) powered by shared HubX growth and monetization infrastructure.
- Consumer AI chat and creative apps (Nova, DaVinci)
- Education / book-summary apps (Wiser)
- Wellness apps (Lotus Flow)
- Acquiring and scaling third-party consumer apps
Key facts
- Aug 28, 2026: up to $75M from Point72 at $1.2B pre (hubx.co newsroom)
- First external capital after bootstrapped profitable growth
- Company: 40+ apps, 600M+ users, 370+ employees
- Not hubx.com B2B marketplace
Funding history (newest first)
Series A
2026-08 up to $75M ($50M + $25M option) Valuation: $1.2B pre-money- Point72 Private Investments (lead)
Competitive landscape
Edge: Repeatable studio + shared UA/monetization engine that can absorb acquisitions — company thesis, not a disclosed M&A track record yet.
HubX’s diligence object is studio unit economics and acquisition IRRs. Unicorn status is a valuation headline, not proof the M&A strategy works.
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Other app studios / publishers direct
Portfolio companies that industrialize UA and subscriptions across many titles.
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Single-app consumer unicorns adjacent
Different capital path: HubX’s first check arrives after claimed profitability.
Industries
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