Scorecard Method: Indicative Factor Weights

Angels adjust a regional baseline pre-money using weighted qualitative factors.

Strength of team30%

Often the largest weight for pre-revenue deals.

Size of opportunity25%

Market size and timing.

Product / technology15%

Differentiation and build risk.

Competitive environment10%

Crowding and substitutes.

Marketing / sales / partners10%

Go-to-market path.

Need for additional investment5%

Capital intensity risk.

Other (IP, exit path)5%

Group-specific factors.

Score each factor vs a local “average” deal (e.g. 0.75×–1.25×), then apply weights to adjust the regional baseline pre-money. Not an appraisal.

Audience: founder, investor · Category: fundraising

Tags: scorecard, valuation, angels, pre-revenue