Startup profile · funding coverage
Root Insurance funding, valuation and investors
Technology-driven personal auto insurance priced with mobile/telematics signals.
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Funding, valuation & investors
Answer-first snapshotLatest funding
Not publicly disclosed
Latest known valuation
Not publicly disclosed
Total disclosed equity funding
Not publicly disclosed
Excludes debt, grants, acquisitions, secondaries, and IPO proceeds.
Current status
public
public · Columbus, OH
Overview
Root, Inc. offers personal insurance with a mobile-first experience and data-driven pricing. Incorporated 2015; IPO priced Oct 27, 2020 at $27/share for NASDAQ:ROOT trading starting Oct 28, 2020. SEC/10-K materials list principal executive offices at 80 E. Rich Street, Suite 500, Columbus, Ohio 43215.
Why Root Insurance is interesting
Columbus, Ohio public insurtech (NASDAQ:ROOT) — IPO Oct 2020; principal executive offices at 80 E. Rich Street, Suite 500, Columbus, OH 43215 per SEC filings.
Product & use cases
Direct-to-consumer auto (and related) insurance with app-based quoting and telematics-informed pricing.
- Personal auto insurance shopping
- Usage/behavior-informed pricing
- Mobile claims/service
Key facts
- NASDAQ:ROOT IPO Oct 2020 at $27/share
- HQ: 80 E. Rich Street, Suite 500, Columbus, OH 43215
- Founded 2015; mobile-first auto insurance
- Ohio-domiciled insurance subsidiaries regulated by Ohio DOI
Funding history (newest first)
IPO
2020-10 IPO @ $27/shareCompetitive landscape
Edge: Insurtech brand born in Columbus with public-market disclosure and Ohio insurance domiciles.
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Lemonade adjacent
Public insurtech; different product mix.
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Progressive Snapshot incumbent
Telematics from large P&C incumbent.
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Geico / State Farm incumbent
Mass-market auto insurers.
Industries
Market / IPO context
Ticker: ROOT (NASDAQ)
IPO status: public
IPO date: 2020-10-28
Editorial / static context — not a live quote.
FAQs about Root Insurance
Practical answers founders, operators, and investors typically search for.
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