Startup profile for Probook: latest funding, latest known valuation, total disclosed funding, investors, status, sources, and why the company is interesting. Part of the Venture Capital Tracker startup directory.

Startup profile · funding coverage

Probook funding, valuation and investors

AI operating system for home-services dispatch, intake, and customer messaging.

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Funding, valuation & investors

Answer-first snapshot

Latest funding

Seed

$6M · 2026

Latest known valuation

Not publicly disclosed

Total disclosed equity funding

$40M

Excludes debt, grants, acquisitions, secondaries, and IPO proceeds.

Current status

private

series a · New York, NY

Investors in latest funding

Lead: Sequoia

Sources: latest funding Last verified: 2026-07-25

Overview

Probook is an AI operating system for home-services companies — automating dispatch, customer intake, data scrubbing, scheduling, and outbound messaging for HVAC, plumbing, electrical, and related trades. Founder George Eliadis (CEO), Ben Cervantez, and Lewis Z. built the platform around dispatch as the central decision layer rather than bolting AI onto generic CRM modules. Sequoia led a $6M seed and Andreessen Horowitz led a $34M Series A in June 2026, with Sequoia participating in both — $40M total. Press cites customers including Del-Air, Peterman Brothers, and Sila Services, with some operators reporting technician-to-dispatcher ratios as high as 100:1.

Why Probook is interesting

George Eliadis grew up in the trades and built dispatch-first AI that large HVAC/plumbing brands run today — rare a16z and Sequoia co-backing on a vertical where incumbents own the workflow.

Product & use cases

Probook is a dispatch-centric operating system that automates intake, technician routing, customer messaging, and outbound campaigns — connecting field operations into one AI-native workflow layer for home-services brands.

  • AI dispatch and technician routing for multi-location HVAC and plumbing brands
  • Automated customer intake, data scrubbing, and appointment scheduling
  • Outbound messaging and follow-up tied to dispatch decisions
  • Unified customer experience across call center, field, and back-office systems

Key facts

  • Seed (2026): $6M led by Sequoia Capital (GlobeNewswire)
  • Series A (Jun 2026): $34M led by a16z; Sequoia participated — $40M total raised (GlobeNewswire)
  • Customers include Del-Air, Peterman Brothers, and Sila Services per press coverage
  • Some customers report 2,500+ jobs booked in a month with zero human dispatch intervention (Fortune)
  • Dispatch-centric OS unifies intake, messaging, and routing — not a point-solution chatbot

Funding history (newest first)

Investors in our directory

Funds linked from Probook's profile — open a fund page for stage focus and related deal articles.

Competitive landscape

Edge: Trades-native dispatch logic from founders who worked in the industry — Probook owns the hardest central decision (which tech goes where) rather than adding AI features at the CRM edge.

Probook attacks ServiceTitan's complexity with AI-native dispatch at the workflow core. Incumbent entrenchment and integration with existing field-service stacks are the main hurdles. a16z's thesis: vertical AI wins by owning the hardest operational decision and expanding outward — dispatch is that node in home services.

  • ServiceTitan incumbent

    Dominant home-services ERP with deep entrenchment; heavier implementation than AI-native dispatch layer.

  • Housecall Pro direct

    SMB field-service platform; broad feature set but less dispatch-AI depth for enterprise multi-brand operators.

  • Jobber direct

    Field service management for smaller contractors; simpler scope than Probook's enterprise dispatch OS.

  • Manual dispatch teams incumbent

    Human dispatchers scale linearly with call volume; Probook targets 100:1 tech-to-dispatcher ratios.

Notable stories

  • CEO George Eliadis went from pressure-washing jobs to Wharton before building Probook — a16z and Sequoia both cited his trades background as rare among founders selling into home services (Fortune, June 2026).
  • One customer booked more than 2,500 jobs in a month with zero human dispatch intervention, per Fortune's exclusive on the Series A — evidence the product handles real volume, not demo calls.

Industries

Enterprise SaaS AI & Machine Learning PropTech

Related funding articles

Venture Capital Tracker pieces that cover Probook's financing or category context.

FAQs about Probook

Practical answers founders, operators, and investors typically search for.

An AI operating system for home-services companies built around dispatch — automating intake, technician routing, customer messaging, and outbound workflows.
George Eliadis (CEO), Ben Cervantez, and Lewis Z. — founders with direct trades-industry experience.
Sequoia led the $6M seed; a16z led the $34M Series A with Sequoia re-upping. See /fund/andreessen-horowitz and /fund/sequoia.
ServiceTitan is the incumbent full-suite platform for home services. Probook is AI-native and dispatch-first, targeting operators who want automated routing without a multi-year ERP rollout.
$40M combined — $6M seed plus $34M Series A announced together in June 2026.
HVAC, plumbing, electrical, and broader home-services brands — press names Del-Air, Peterman Brothers, and Sila Services as customers.
Rare syndicate on a vertical-AI thesis: own dispatch — the central operational decision — and expand outward. Sequoia led seed; a16z led Series A.
Press cites technician-to-dispatcher ratios up to 100:1 and one customer booking 2,500+ jobs/month without human dispatch (Fortune, GlobeNewswire).
New York, NY per the June 2026 funding announcement.
Not publicly disclosed. Fresh Series A capital targets GTM, engineering, and customer success scaling.

By Venture Capital Tracker

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