Startup profile · funding coverage
Passionfroot funding, valuation and investors
B2B creator-marketing marketplace connecting specialist creators with brands.
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Funding, valuation & investors
Answer-first snapshotLatest funding
Series A
$15M · July 22, 2026
Latest known valuation
Not publicly disclosed
Total disclosed equity funding
$22M
Excludes debt, grants, acquisitions, secondaries, and IPO proceeds.
Current status
private
growth · Berlin, Germany; expanding to New York and São Paulo
Overview
Passionfroot connects B2B brands with expert creators across newsletters, social platforms and other channels. Brands use its tools to find creators, manage campaigns, contracts and payments and measure performance. It announced a $15M Series A on July 22, 2026 led by Insight Partners.
Why Passionfroot is interesting
Passionfroot's $15M July 2026 Series A funds AI-assisted brand/creator deals. It represents the creator monetization and distribution side of Whop's wider market, but serves business sponsors rather than selling subscriptions to fans.
Product & use cases
Creator discovery and sponsorship marketplace, campaign execution, creator payouts, attribution and Zest AI agent.
- Match business software brands with credible specialist creators.
- Manage newsletter, podcast, LinkedIn and other sponsorship campaigns.
- Pay creators and evaluate commercial campaign outcomes.
Key facts
- $15M Series A July 22, 2026 led by Insight Partners; existing investors Creandum, Supernode Global and s16vc participated.
- Company reported 13x annual revenue growth and profitability, without audited financial statements supplied with the announcement.
- Its Zest AI agent supports campaign execution, creator selection and reporting rather than Whop-style storefront subscriptions.
Funding history (newest first)
Series A
2026-07-22 $15M- Insight Partners (lead)
- Creandum (participant)
- Supernode Global (participant)
- s16vc (participant)
Seed
2024-10-21 $3.8M- Supernode Global (lead)
- Creandum (participant)
- s16vc (participant)
Pre-seed (month/year; aggregator reports Dec 14)
2021-12-14 $3.4M (reported approximate USD equivalent of €3M)Investors in our directory
Funds linked from Passionfroot's profile — open a fund page for stage focus and related deal articles.
Competitive landscape
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Whop adjacent
Whop focuses on direct sales and tools for online operators; Passionfroot focuses on sponsorship partnerships between brands and expert creators.
-
Impact.com adjacent
Partnership and affiliate-management software.
-
Aspire direct
Creator and influencer marketing platform.
Market / IPO context
Editorial / static context — not a live quote.
Related funding articles
Venture Capital Tracker pieces that cover Passionfroot's financing or category context.
FAQs about Passionfroot
Practical answers founders, operators, and investors typically search for.
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