Startup profile · funding coverage
Inventa funding, valuation and investors
Brazilian B2B marketplace connecting brands with SMB retailers — inventory plus trade credit.
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Funding, valuation & investors
Answer-first snapshotLatest funding
Series B
$55M · April 2022
Latest known valuation
Not publicly disclosed
Total disclosed equity funding
$75M
Excludes debt, grants, acquisitions, secondaries, and IPO proceeds.
Current status
private
series b · São Paulo, Brazil
Overview
Inventa operates a B2B wholesale marketplace connecting brands and suppliers with small retailers across Brazil, Mexico, and Colombia. The platform recommends inventory from transaction data and extends 30–90-day trade credit, helping shopkeepers stock cosmetics, food, and home-decor categories. The company raised a $20M Series A co-led by a16z and Monashees in January 2022, followed by a $55M Series B led by Greylock in April 2022, bringing total funding to approximately $80M.
Why Inventa is interesting
Inventa reached 40K+ retailers in under two years by pairing wholesale discovery with 30–90 day credit — the playbook for Latin America's fragmented shopkeeper economy.
Product & use cases
Inventa's app lets SMB retailers browse wholesale inventory, receive data-driven product recommendations, and purchase on credit terms — while brands access last-mile retail distribution they cannot reach directly.
- SMB retailer inventory discovery and ordering
- Brand distribution to fragmented Brazilian retail
- Trade credit for shopkeepers without traditional banking access
- Cross-border expansion to Mexico and Colombia
Key facts
- Series A (Jan 2022): $20M co-led by a16z and Monashees — TechCrunch
- Series B (Apr 2022): $55M led by Greylock — TechCrunch
- 40,000+ retailer customers per 2022 disclosures
Funding history (newest first)
Series B
2022-04 $55MSource: Read source · techcrunch.com
Series A
2022-01 $20M- Andreessen Horowitz (lead)
- Monashees (lead)
- Founders Fund (participant)
- Greylock Partners (participant)
- Tiger Global (participant)
- Pear VC (participant)
Source: Read source · techcrunch.com
Investors in our directory
Funds linked from Inventa's profile — open a fund page for stage focus and related deal articles.
Competitive landscape
Edge: Credit + marketplace combo addresses both inventory access and working capital — two bottlenecks for Latin American shopkeepers.
LatAm B2B marketplaces face payment trust and logistics challenges. Inventa's credit layer differentiates from pure listing marketplaces, but expansion to Mexico/Colombia tests whether the Brazil playbook transfers.
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Mercado Libre incumbent
Dominant LatAm e-commerce; less B2B wholesale focus.
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Udaan (India model) adjacent
B2B marketplace playbook in different geography.
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Traditional distributors incumbent
Offline wholesale relationships Inventa digitizes.
Notable stories
- Inventa reached 40,000+ retailers within roughly a year of launch — validating credit-led B2B marketplace demand in Brazil's fragmented retail sector.
- Greylock led the Series B just three months after a16z co-led the A — rapid follow-on signal for LatAm B2B.
Industries
Market / IPO context
Editorial / static context — not a live quote.
Related funding articles
Venture Capital Tracker pieces that cover Inventa's financing or category context.
FAQs about Inventa
Practical answers founders, operators, and investors typically search for.
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