Startup profile for Gusto: what they do, why they are interesting, stage (growth), industries, and links to our funding articles. Part of the Venture Capital Tracker startup directory.

Startup profile · funding coverage

Gusto

Payroll, benefits, and HR platform for small businesses.

Stage

growth

Status

private

Coverage

full

Why Gusto is interesting

Gusto owns SMB payroll distribution — a durable wedge into small-business finance and HR tooling with $175M+ Series E from General Catalyst, Kleiner, and Ribbit.

Key facts

  • Series B (2015): a16z (/fund/andreessen-horowitz) participated alongside CapitalG in $60M round (Startup Intros)
  • Series E (Aug 2021): $175M with General Catalyst (/fund/general-catalyst), Kleiner Perkins (/fund/kleiner-perkins), Ribbit Capital (/fund/ribbit-capital) among long-time backers (Gusto news)

Investors in our directory

Funds linked from Gusto's profile — open a fund page for stage focus and related deal articles.

Industries

Fintech Enterprise SaaS

Industry hub pages are rolling out from our fund-derived baseline taxonomy.

FAQs about Gusto

Funding context and why this company shows up in venture coverage.

Gusto provides cloud-based payroll, benefits, and HR software for small businesses — handling tax filings, direct deposit, health insurance enrollment, and compliance.
Andreessen Horowitz (/fund/andreessen-horowitz) participated in Gusto's Series B (2015). General Catalyst (/fund/general-catalyst), Kleiner Perkins (/fund/kleiner-perkins), and Ribbit Capital (/fund/ribbit-capital) backed the $175M Series E (2021).
Gusto is at Series E based on its August 2021 $175M round.
Payroll is a high-retention wedge into small-business operations. Gusto bundles payroll with benefits and HR — expanding revenue per customer as SMBs grow.
No. Gusto remains a private company.

Last updated: 2026-07-24