Startup profile · funding coverage
Cart.com
Unified commerce and logistics platform — e-commerce software plus nationwide fulfillment network.
Stage
growth
Status
private
Coverage
full
Overview
Cart.com integrates storefront/commerce software with order/warehouse management and a U.S. fulfillment network for consumer, B2B, and public-sector brands. Founded 2020; HQ Houston. In March 2026 announced a $180M growth equity investment led by Springcoast Partners, joining existing investors PayPal Ventures, Arsenal Growth Equity, Mercury Fund, and Oak HC/FT. Capital targets logistics network scale, AI capabilities, and path to sustainable profitability.
Why Cart.com is interesting
Houston commerce-infra consolidator: $180M growth equity led by Springcoast (Mar 2026) with Mercury Fund among existing investors — software + 3PL network under one operating system.
Product & use cases
Brands run multichannel selling, OMS/WMS, and fulfillment on Cart.com’s combined software and warehouse network with AI-assisted operations.
- DTC brands scaling fulfillment without multi-vendor stacks
- B2B sellers needing unified inventory and shipping
- Public-sector and enterprise commerce programs
Key facts
- Growth equity (Mar 2026): $180M led by Springcoast Partners
- Existing investors include PayPal Ventures, Arsenal Growth Equity, Mercury Fund, Oak HC/FT
- HQ: Houston, TX with nationwide fulfillment/warehouse footprint
- Model: unified commerce software + physical logistics network
Fundraising history
Growth
2026-03 $180M- Springcoast Partners (lead)
- PayPal Ventures (participant)
- Arsenal Growth Equity (participant)
- Mercury Fund (participant)
- Oak HC/FT (participant)
Investors in our directory
Funds linked from Cart.com's profile — open a fund page for stage focus and related deal articles.
Competitive landscape
Edge: Owns both commerce software and physical fulfillment — reduces handoffs versus stitching Shopify + 3PL point solutions.
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Shopify + 3PL stacks alternative
Software and logistics purchased separately.
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ShipBob / Flexport commerce logistics adjacent
Fulfillment-centric platforms.
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BigCommerce / Salesforce Commerce adjacent
Commerce software without owned national 3PL.
Notable stories
- Springcoast’s Russell Klein (ex-BigCommerce CCO) joined the Cart.com board with the 2026 round — signaling a profitability-minded commerce operating-system thesis.
Industries
Related funding articles
Venture Capital Tracker pieces that cover Cart.com's financing or category context.
FAQs about Cart.com
Practical answers founders, operators, and investors typically search for.
Last updated: 2026-07-26