Startup profile · funding coverage
BeReal
Authentic photo-sharing app (acquired by Voodoo in 2024).
Stage
acquired
Status
acquired
Coverage
full
Why BeReal is interesting
Brief viral moment proving appetite for anti-performative social — a16z and Accel co-led before DST-backed scale-up and Voodoo's ~$537M acquisition.
Key facts
- Acquired by Voodoo (Jun 2024): ~$537M for anti-performative social app (Financial Times, Contrary Research)
- Series B (Apr 2022): $60M led by DST Global with Coatue participation (Contrary Research)
- Series A (Jun 2021): ~$30M co-led by a16z and Accel at ~$150M post-money (Newcomer)
- Co-investors not in VCT directory: Accel, DST Global, Kima Ventures
Investors in our directory
Funds linked from BeReal's profile — open a fund page for stage focus and related deal articles.
Industries
Consumer Media & Entertainment
Industry hub pages are rolling out from our fund-derived baseline taxonomy.
FAQs about BeReal
Funding context and why this company shows up in venture coverage.
BeReal was a social photo app that sent a daily notification prompting users to share unfiltered dual-camera photos within two minutes — positioning itself as an authentic alternative to curated Instagram feeds.
Directory-linked investors include Andreessen Horowitz (/fund/andreessen-horowitz) and Coatue (/fund/coatue). a16z and Accel co-led the Series A; DST Global led the Series B.
BeReal raised through Series B ($60M in 2022) and was acquired by Voodoo in June 2024 for approximately $537M.
BeReal's 2022 viral growth proved consumer appetite for less performative social media. Despite engagement declining post-peak, Voodoo paid ~$537M for the user base and brand.
BeReal was acquired by Voodoo in June 2024 for approximately $537M.
Last updated: 2026-07-24