Product-Market Fit (PMF): How to Measure It — and Know You Have It
PMF is the moment customers pull your product from you faster than you can sell it. Here's how to measure it, using retention, NPS, and the 'Sean Ellis test.'
Raising startup funding requires matching your stage, traction, and sector to the right investors. Our startup funding resources cover everything from first checks to growth rounds — with actionable guidance for founders navigating today's market.
Explore startup funding articles to sharpen your raise and find investors who fit your company.
PMF is the moment customers pull your product from you faster than you can sell it. Here's how to measure it, using retention, NPS, and the 'Sean Ellis test.'
Pro-rata rights let investors maintain ownership by participating in future rounds. Here's how pro-rata mechanics, super pro-rata, and fund reserves actually work.
Pre-money + investment = post-money. It sounds simple, but option pool shuffle, fully diluted share counts, and SAFEs can destroy 5–10% of founder ownership in minutes.
Your pitch deck should tell a clear, defensible story in 10–12 slides. Here's what each slide must say — and the mistakes that kill meetings.
A Series A in NYC 2026 typically requires $1-5M ARR (SaaS) or equivalent traction. Valuations range $40-150M post-money. Here's the data.
NYC's accelerator scene includes ERA (NYC's oldest), Techstars NYC, Columbia Startup Lab, NYU Leslie eLab, and Grand Central Tech. Here's what each offers.