# Nordic Knots

> Imaginary Ventures led a ~$100M (€86M) growth round for Nordic Knots at a ~$2.2B valuation, betting Scandinavian-design commerce can scale like tech.

## Why it is interesting

Nordic Knots exemplifies Imaginary Ventures' thesis of consumer brands with "tech-grade" unit economics — high margins, viral loops, and DTC pricing power — extending its Glossier/Skims playbook to premium home goods. Imaginary Ventures led a ~$100M (€86M) growth round for Nordic Knots at a ~$2.2B valuation, betting Scandinavian-design commerce can scale like tech.

## Profile

- **Stage:** growth
- **Status:** private
- **Industries:** consumer
- **Coverage:** full
- **Last updated:** 2026-03-26

## Key facts

- Disclosed financing: $100M (Growth Round)
- Covered in 1 Venture Capital Tracker article(s)

## Investors in our directory

- https://venturecapitaltracker.com/fund/imaginary-ventures

## Related articles

- https://venturecapitaltracker.com/2026-imaginary-ventures-nordic-knots-100m

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Source: https://venturecapitaltracker.com/startup/nordic-knots